DUAL Group, one of the world’s largest managing general agents (MGAs) with US$3.5bn GWP, has unveiled its distinctive new brand. This marks a significant milestone in DUAL’s extraordinary journey since 1998, reflecting its unique collective global reach and strength - now across 21 countries - and its special culture.
By unifying its brand, DUAL aims to enhance the experience for all of its partners and clients and simplify access to expanding capabilities across a broad range of products and services, which in turn, will reinforce DUAL’s position as a market leading MGA.
DUAL has always been committed to helping brokers do more, and that hasn’t changed. Our rebrand brings all our global operations together under one united DUAL brand while staying true to what we do best – delivering market-leading solutions with local expertise. Now, with a stronger global presence, we’re providing even greater support and consistency, ensuring brokers receive the same exceptional service no matter where they are.
Richard Clapham, CEO, DUAL Group said: “Our ambition is to be the world’s best underwriting business, and this vibrant new brand truly reflects the innovative forward-thinking approach that makes DUAL different among MGAs. As a leading MGA and a significant player in the insurance sector we partner with more than 70 leading (re)insurers worldwide and have an exceptional distribution network of more than 11,000 brokers and agents."
“We take our relationships very seriously and aim to be a trusted partner of choice. This is why we continuously improve every aspect of our business to help our brokers, our carrier partners and our people do more. We have put this commitment into practice with our new brand, by reviewing every touchpoint to drive improvement, including launching one seamless global website to give easier access to the breadth of our products and services.”
David Howden, CEO and Founder, Howden said: “Back in 1998, we set out to build a different kind of underwriting business. One built with talented, creative underwriters who have greater authority to follow their commercial instincts. Looking at DUAL today, I couldn’t be prouder of the unique business that we have built together. Although we’re only just getting started and there is an exciting journey ahead, DUAL’s founding vision will always guide us – putting trust in our talent to grow our business and helping the people we work with do more.”
Damien Coates, CEO DUAL ANZ, said: “We have come a long way since the DUAL global group started in Madrid way back in 1998, and we’re still growing. Our rebrand reflects that journey – it's about embracing our evolution and stepping into the next chapter with a group of exceptionally talented people. With our size and scale, it only makes sense to have a brand that matches.
“We’ve built a business across Australia and New Zealand by asking brokers what they want, not telling them what they need. And we’re now doubling down on what we do best, which is helping brokers do more. This rebrand was designed with brokers in mind and ensuring we’re having deeper connections with our broking partners, so we’re really excited to see the positive results unfold.
Rebranding is about so much more than a new logo – it's about ensuring every part of DUAL reflects our journey and vision. It’s been a true team effort across the globe, bringing our people together to streamline the way we work and create a more consistent brand. There's real excitement about this fresh chapter and the chance to highlight what makes us unique.”